Content Archives

Types of content to use in the different stages of customer journey

April 15, 2020

It’s now quite commonplace for marketers to view customer experience as a journey, from initial awareness through to decision-making. During these different stages, it […]

How to build a successful digital content strategy

April 13, 2020

We’ve lost count of the number of times we’ve stressed that having great content is crucial to your success. However, great content alone is […]

When do you need to outsource content creation?

April 8, 2020

When it comes to filling their website with content, e-businesses have one of two choices: creating all their content in-house, or choosing to outsource […]

Content length and SEO – Is it really important?

April 6, 2020

Does anyone really know the best length for a blog post or article? Is there a set standard for what determines great SEO content […]

Why SEO content writing services are essential to your content marketing

April 1, 2020

Quite frankly, we could write a book on why SEO content writing services are the key to improving your brand’s reputation online. But instead, […]

Content marketing statistics you need to know in 2020

March 19, 2020

We all know the importance of quality content. Engage your customers, we hear. Watch your titles, we are told again and again. Use keywords […]

Why creating a content schedule is so important

March 18, 2020

Content calendars are the cornerstone of any great marketing plan and provide a framework for sharing reliable, cohesive content. When you are promoting across […]

Go global with a multilingual copywriting strategy

March 18, 2020

In previous blog posts we’ve covered everything from optimising your website with SEO to building the ideal Shopify store. All of this will help […]

What are the advantages of human-generated content over machine-generated content?

March 10, 2020

These days you hear a lot about robots and artificial intelligence performing jobs traditionally carried out by humans. Technology has ousted ticket sellers, many […]

Everything You Need To Know About Buying Website Articles

February 21, 2020

We all recognise and understand that relevant, recent and high-quality content is an integral part of any sound organic SEO marketing strategy. This can […]

How to achieve your content marketing goals in 2020

February 18, 2020

The New Year. A time for fresh resolutions, fresh goals. A time to evaluate what’s working and what’s not. A time to implement a […]

Tips for creating content for your gambling and casino affiliate website

January 24, 2020

Think ‘online playground’ and your next thought will definitely be ‘igaming’. The online gaming sector accounts for 33% of all British gambling, making it […]

What kind of content should you write on your e-commerce website?

January 17, 2020

Gone are the days when you could stuff your website with “filler” content and get away with it. Now, Google will penalise inferior content, […]

The Most Powerful & Important Google Ranking Factors 2020

January 15, 2020

We’re always hearing that Google utilises over 200 ranking factors when it calculates search result listings. However, Google’s page ranking algorithm has always been […]

How to improve your conversion rates drastically with high-quality content

December 16, 2019

What exactly is high-quality content? Before we move any further, let’s discuss briefly what exactly is good content. High-quality content is more than great […]

How to define great content

October 25, 2019

Content, in its broadest sense, can be defined as any material that is used to fill a document or publication. Dive in a little […]

Why you should buy content – All pros, no cons

October 14, 2019

Congratulations. You are the proud owner of a streamlined webshop or a new website. Now, it’s time to start filling those pages with content. […]

Using synonyms and related keywords in your content strategy – most common questions answered

September 20, 2019

Repeating the same keyword over and over again (known as keyword stuffing) in your website content is likely to mark it out as poor […]

The Perfect Match – Topcontent partners with WPML

September 6, 2019

In the last six years, Topcontent has expanded from a start-up offering content services to the local market, to one of the biggest web […]

How to write category descriptions to get your site ranking on Google

August 29, 2019

Category descriptions are short texts used in e-commerce websites to describe a group of products. For example, a site selling pet equipment would most […]

How to use seasonal content to boost your company’s exposure

August 21, 2019

The ease of making online payments and the competitive prices to be found on various e-commerce platforms render internet shopping a convenient and cost-efficient […]

Will Artificial Intelligence make Human Content Writers unnecessary?

July 24, 2019

“Every aspect of learning or any other feature of intelligence can in principle be so precisely described that a machine can be made to […]

What Happens When You Don’t Use Premium Content on Your Site

May 3, 2019

Many people think that they can create a website, fill it with content and then sit back and relax as their visitor numbers (and […]

5 tips for better product descriptions

April 4, 2019

If you think the main objective of writing a product description is to accurately describe a product then you are missing something crucial. A good […]

How to find good content writers?

March 12, 2019

In this day and age, running an online business is hard because it requires lots of content writing. With all the different aspects of […]

Subscribe to our newsletter

Subscribe to our newsletter